It’s important to include images in your blog posts in order to make them more engaging. Images add interest, colour, and even more comprehension to the details you’re trying to communicate to the reader.
However, there is a lot to know about images in order to get the best out of them on your blog.
Recognize Copyright Laws
You can’t just go to Google and find whatever image you like and use it. It’s critical to understand how copyrights work. No matter where you find the image, read the fine print to ensure that you have permission and are properly credited.
Where Can I Find Images?
Stock photo sites such as iStockPhoto.com and stockfresh.com sell royalty-free images, and morguefile.com offers free images. These are only a couple of examples. Royalty-free does not imply that a picture is free; it simply implies that you can pay once and not have to pay per view if you use it in accordance with the licensing agreement.
Proper Image Formatting
You want to make sure your images aren’t too big, as this will eat up bandwidth and cause your pages to load slowly.
Make Sure Your Images Are Related
If you select the right photos for your blog posts, they will bring your blog posts to life for your audience. It will mean a lot if the image contributes to the narrative of your blog post. It’s been said that a picture is worth a thousand words, and this is valid if you choose wisely.
Make Use of “ALT” Tags in Your Images
Many bloggers believe that tags are outdated and redundant, but if you want Google to properly index your photos, you’ll need to include alt tags as well as a detailed explanation that includes keywords relevant to your website and blog post.
Keep your images on your own server.
While it may be tempting to store images on a separate server to save space, it is better to keep your blog’s images on the same server. If you’re using WordPress, simply upload them to the media section to ensure that they load quickly.
Make your own images or take screen shots.
The best pictures are sometimes the ones you make yourself from screen shots. This is particularly true if you’re writing a how-to post that requires photos to guide the blog post reader through the steps. You can easily create your own images by taking photos with your phone and editing them with software like Canva.com before uploading them on your site.
If you don’t build a checklist for yourself, it can be difficult to be consistent with how your blog posts are set out (and others if you have guest bloggers). However, you don’t want to annoy your visitors by making your website look disorganized. On each blog post, try to position images in a logical order.